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Topic - Market Reports


Market Report Florida Panhandle

HVS Market Report - The Florida Panhandle Remains a Top-Tier Destination - By Hannah McManus

The Florida Panhandle remains popular among hotel developers and investors given the strength of the market in the post-pandemic period. An easy-to-reach destination for drive-to and out-of-state travelers alike, this Gulf Coast region has been a hotbed of activity for construction and transactions in the traditional-model hotel space since the summer of 2020.



Market Report California

2023: A Challenging Year for California's Hotels

The first half of 2023 proved to be a roller coaster for the California hotel industry, with varying performance across luxury, full-service, and select-service segments. The year started on a high note, especially for luxury hotels, before experiencing a dramatic decline in Q2 across all major areas, compared to the same period in 2022.





Market Report Italy

Italy is Europe's Trending Destination

This summe there is one destination that has exceeded all expectations. The following analysis highlights how Italy’s hotel sector is thriving in bookings and room rates in addition to assessing how online trends set up a summer to remember for Italian hoteliers.



Market Report Manhattan

PwC Manhattan Lodging Index Q2 2023

The rate of growth in occupancy, average daily rate and revenue per available room decelerated considerably in Q2, with room rate fatigue effecting growth in the higher-priced hotel categories.


Market Report Silicon Valley

HVS Market Report - Slow but Steady Recovery for the Silicon Valley Lodging Market - By John Berean and Jason Lee

Silicon Valley historically experienced strong lodging performance driven by high-rated corporate demand during the week. Thus, the rise of remote work policies has had an impact on recovery. However, the presence of Big Tech, surging interest in AI technology, and expansion of the life-sciences sector are anticipated to drive growth in this market over the long term.