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Topic - Artificial Intelligence

Artificial Intelligence

AAHOA Endorses the Ethical and Beneficial Use of AI in the Hotel Experience

AAHOA, the Asian American Hotel Owners Association endorses the findings of a recent study conducted by the University of Houston's Conrad N. Hilton College of Global Hospitality Leadership. The study examined hotel guests' acceptance of artificial intelligence (AI)-based systems and how they are reshaping the industry.



Artificial Intelligence

How AI Will Affect Paid Search for Hoteliers - By Valentina Suarez

Google has already seen success with their own AI implementations, including their fully AI-powered Performance Max ads, which have seen ‘on average over 18% more conversions at a similar cost per action’ vs. other paid search ads.






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Revolutionizing Hospitality: How AI-Powered Chatbots and Virtual Concierge Services Elevate the Guest Experience - By Nina Drager

The hospitality industry is constantly on the lookout for innovative technologies that could further improve the guest experience and streamline operations. In this article, we will explore how cutting-edge technologies are breaking down language barriers, providing personalized recommendations and enhancing operational efficiency in the hospitality sector.



Artificial Intelligence

Sojern Announces Platform Enhancements to AI-Powered Audiences

Sojern has leveraged its long-standing AI capabilities to provide expanded support for more than 10,000 travel marketers annually. Customers include hotels and resorts of all sizes, destinations, attractions and airlines.