Building on the findings from our Path to Purchase research, the latest installment of our quarterly Traveler Insights report looks at Expedia Group’s exclusive first-party traveler search and booking data to show shifting demand patterns and changing traveler behaviors.
According to Expedia, flight searches for fall are up 15%, and hotel searches increased 20% compared to fall 2022.
B2B revenue at $861 million was a record and was an increase of 32%, compared to 2022.
Expedia Group’s Path to Purchase research has revealed the travel content consumption habits of travelers as they seek inspiration and plan their trip, spending 303 minutes or over 5 hours on average with travel content in the 45 days prior to booking.
Expedia Group is the first OTA to offer attribute-based shopping (ABS) at scale – early results show improved traveller experience, along with a new shopping model for the entire hotel industry.
U.S. travelers are in it for the long haul, with New Zealand, Japan and Vietnam among the summer’s trending hotspots
Less than two weeks after it became one of the first travel brands to provide a plugin for ChatGPT, Expedia Group has added a new travel planning tool to the brand Expedia mobile app that uses the artificial intelligence-powered large language model.
Warm weather destinations are seeing more demand as travelers in the Northern Hemisphere look to escape the cold - With remote work options available for many, flight data shows travelers are taking longer trips
Searches up 40% and International Beach Destinations Back on the Map
According to a survey of 4,000 U.S. travelers conducted during December, more than a third (34%) report feeling burned out from the holidays, and nearly everyone surveyed (96%) plans to spend a portion of their next trip doing absolutely nothing.