The ‘South’s Grand Hotel’ located in the heart of downtown Memphis selects Targetvue by Aptech to consolidate reports, identify trends, and eliminate the maintenance and distribution of spreadsheets throughout the organization
In the age of digital transformation, the hospitality industry has witnessed a significant shift in how travelers plan and book their accommodations. Hoteliers are turning to various online strategies to capture the attention of potential guests, and Google Ads has emerged as a game-changing tool in their arsenal.
AAHOA, the Asian American Hotel Owners Association endorses the findings of a recent study conducted by the University of Houston's Conrad N. Hilton College of Global Hospitality Leadership. The study examined hotel guests' acceptance of artificial intelligence (AI)-based systems and how they are reshaping the industry.
Modern PMS technology provides invaluable support to independent hotel operations from training to disaster recovery
Opentec's Passport and ID Scanning solution will scan various guest documents, including passports, visas, driving licences, etc. It captures all data - text and image and pushes the same to Hotelogix, directly and instantly populating relevant guest information into the guest profile.
AI adoption is on the rise globally, including in the F&B industry, where it's streamlining processes, reducing waste, and enhancing guest experiences. Read on to know more.
Automation can make a significant difference to businesses in the travel and hospitality sectors. After all, this is a sector with a high volume of manual processes, ripe for transformation through automation. So why might you be struggling to sell automation to travel and hospitality businesses if you’re a tech seller?
Google has already seen success with their own AI implementations, including their fully AI-powered Performance Max ads, which have seen ‘on average over 18% more conversions at a similar cost per action’ vs. other paid search ads.
With vast amounts of data at the fingertips - from guest behavior or guest sentiments to intricate sales metrics - the capability to transform these data into actionable insights or strategies is truly indispensable. In this article, we’ll delve deeper into the idea of hotel business intelligence and everything that you need to know to leverage this powerful tool.
The travel and tourism industry continues to be highly competitive, with people eager to travel again and hotels and chains vying for business against online travel agencies, vacation rentals, and booking sites. After the pandemic in 2021, Google searches for hotels increased by 92%. According to statistics, more than 90% of travelers will do research online, and 82% will complete their booking online.