41% of travellers are also prepared to pay more than 30% extra for adventure and eco-tourism, according to the Voice of the Consumer: Lifestyles Survey, mentioned in Euromonitor’s newly released Sustainable Travel Index 2023.
'Journey to Clean' highlights travel’s best practices, commitments
The hospitality sector has come a long way in adopting sustainable hotel operations and adopting eco-friendly hotel design and construction techniques will be the sector's next big step toward sustainability. Read on to know more.
Accor, together with Trip.com Group and McKinsey, launches whitepaper on sustainable travel in China and sets out series of industry and consumer recommendations
Over the past few years, like all companies, Amadeus has been working both internally and externally, on the impact of its actions with regards to sustainability. However, I believe we have reached a tipping point, particularly in corporate travel, where sustainability is now starting to drive the conversation.
A major new report by World Travel & Tourism Council (WTTC) and Trip.com Group, together with Deloitte, reveals a heightened appetite for sustainable tourism amongst consumers, with 69% of travellers actively seeking sustainable travel options.
Earlier this year, we released our Sustainable Travel Study, which shared insights into how consumers are becoming increasingly conscious about their travel choices. In our global takeaways, we found consumers are actively looking for sustainable travel options and information and are willing to pay more to ensure they are limiting their impact. However, we know the interest in and meaning of sustainable travel can differ from region to region and country to country.
WTTC and JLL release latest 'Destination 2030: Global cities' readiness for sustainable tourism growth’
Many travelers now require higher levels of transparency from companies in terms of their environmental performance, with GlobalData’s poll finding that almost 75% of global consumers agreed that the introduction of sustainability labels on products should be mandatory.
Hotel companies, individual hotels and businesses outside of the hospitality industry have raised their environmental and sustainability priorities, but now some of that responsibility is being pushed to individual employees.