The four new sites at Glasgow Pacific Quay, Perth, St Andrews and Stirling have been acquired as part of Premier Inn’s ongoing expansion across the UK to reach its target of 65,000 bedrooms by 2016 – up from 52,000 today.
Travelodge Brand Records Greatest Growth. Best Western, Ibis and Mercure continue to make-up the top three, whilst Travelodge, Premier Inn and Etap Hotel see most growth.
Following a year of restructuring forced by the global economic crisis, chain hotel supply growth in Europe stabilises. Rankings remain rather similar, with Accor the outright leader in the market and Carlson showing greatest growth.
With a new hotel opening at a rate of more than one a week, branded budget hotels remain the most dynamic segment of the UK hotel industry, according to the latest report from HotStats and published by Hotel Analyst newsletter.
During the first decade of the 21st Century, the UK and Germany clearly become Europe’s leading markets for chain hotel development.
The branded budget hotel market in the UK continues to be dominated by just two large players, according to new research by TRI Hospitality Consulting. Figures from Budget Hotels 2010 UK show that the biggest brand, Premier Inn, had 41,511 rooms at the end of 2009 which gave it a market share of almost 38%.
The UK’s biggest budget hotel brand appoints FastBooking to build an international website to promote its entire 42,000 room portfolio outside the UK. FastBooking Hotel Traffic Builder and Web Traffic Builder programs will develop traffic worldwide for Premier Inn.
Hotel Brand Ranking 2010 dominated by brands of Choice Hotels – tophotelchains.com is the new online database for hotel group profiles launched
The latest eTravel Benchmark study from eDigitalResearch reveals that online travel websites are still failing to deliver adequate customer service. 43 out of the 47 websites reviewed have been affected by 'satisfactory', 'poor' or 'very poor' customer service scores, with the airlines sector failing to answer over 51% of all email queries.