Matter Shares Tips to Help PR, Social Media and Marketing Professionals Adapt Campaigns to Connect Brands with Gen Z Consumers
They are TikTokers who Snapchat and pegged to be the first immersed users of Metaverse. How well are you placed to attract Gen Zer to your hotel?
Hotel marketing ideas are increasingly shifting from traditional (read generic) to more 'targeted' - whether it is geo-specific marketing, catering to a specific demographic or even a tiny subset of a larger demographic. And the next big thing that every hotelier is focussing on is the 'Generation Z or iGeneration'.