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Topic - PhocusWire



Online Distribution

U.S. Online Channel Share Expected to Remain Unchanged Through 2026

Travel brands have benefited from investment in technological infrastructure and online booking products during the past few years, resulting in a 48% jump in online direct sales to $171.9 billion in 2022, according to Phocuswright's travel research report U.S. Travel Market Report 2022-2026.



Phocuswright Europe

Hotel Experts on Staffing Issues, AI and 'Selling Happiness'

A topic of hotel leadership in complex times could turn a conversation in any number of directions: climate change, inflation, technological changes. Yet for the experts gathered at Phocuswright Europe 2023 in Barcelona last month, reaching a consensus on problems facing hospitality proved easy.






Phocuswright Europe

4 Key Insights from Phocuswright Europe 2023

Just how does Airbnb get away with spending so little on marketing – and what does a TikTok influencer have to do with it? What will it take to keep travel revenues growing, while the industry also does its part to save the world? Why does one travel sector see a silver lining in rising interest rates and inflation?