Andrew Boshoff steps into the newly-created role following strategic investments from Minor Hotel Group and Pan Pacific Hotels Group
Korman is a marketing leader with a 25-year track record of driving multi-million dollar revenue growth for world-class hotel and credit card brands, including Starwood Hotels & Resorts, Wyndham Hotels, Citibank Credit Cards, JPMorgan Chase and GE Capital.
In this new role, Simmonds will build and lead a team to source upscale and luxury hotel brand partners to join GHA’s growing portfolio of 35 hotel brands worldwide. This growth objective is a key driver of GHA’s five-year strategic plan, significantly increasing from 110,000 rooms today.