In this episode the second of a mini-series on revenue management and pricing strategies, we speak with Radisson, Preferred Hotels and IDeaS RMS about the hotel performance metrics and how they are changing.
The OTAs have come out with some fantastic loyalty programs to take your guests. Do you have a solution? We do and on today’s podcast we dig into Expedia and VRBO’s new One Key loyalty program, the 2023 travel study, and what you need to do to keep your guests loyal to you.
It’s finally here! The 2023 Leisure Travel Trends Study. We asked travelers a series of open-ended questions to help uncover hidden objections that prevent someone from booking a stay. What we found was not surprising, but what was surprising was how uniform the responses were to the question, 'What is one thing a hotel could do that would convince you to book a stay?'
Today on the podcast we are joined by Mauri Berry, the Vice President of Digital Marketing, who will be sharing her insights into how the company has been able to successfully rebrand, grow, and thrive in today’s complex hospitality marketing world.
Today’s episode is going to be a fun lighthearted episode based on our newsaroo today. We’re going to be looking at a relatively recent article by CoStar.com highlighting five trends that will drive hotel tech. The article is a few months old and now is a perfect time to see if these predictions are coming true.
Today on the podcast we are going to be talking about the right way to engage your followers in a way that inspires engagement, conversation, and ultimately bookings. Not only that, we’ll be reviewing 11 types of posts that will make your job super easy in crafting an entire year’s calendar.
In today’s podcast we’re going to cover what you do when you just did something really, really stupid. Case in point, the Crossroads Hotel in Newburgh, NY. The Crossroads, very aptly named, had a decision in front of them and they did not choose the right path.
It’s a bit cliche how often I say it, but 'we’ve got a special episode for you today!' We have both Ken Reig, president, and Rob Langenback, COO, of Eight Oh Two Marketing. Eight Oh Two is a powerhouse in the search marketing world with over 15 years of helping major brands like Orvis, Geneverse, RBX, and others succeed through forward-thinking search optimization and search marketing strategies.
Today on the podcast we are diving into the data from the latest Leisure Traveler Sentiment Study and revealing insights that will help craft the marketing direction in 2023.
In this episode we speak with Simon Schwitallik, Director of Commercial Strategy and Analytics at Design Hotels to discuss the trends in defined hotel collections and the importance of a tech stack to deliver digital experiences that match the hotel ethos and style.
Today on the podcast I’m going to share five simple tricks you can put in place with just a little effort and a small budget that will have a big impact on your social engagement. Why is it so important to create a space where your guests can share their experience with their friends & followers?
We speak to Kristoffe Biglete Sales & Marketing Manager, Club La Santa about the challenge of staff shortages in the hospitality industry. He explains how the hotel builds its brand to stand out from the crowd on the small island of Tenerife. From sports instructors to waiters and housekeeping - Kristoffe explains the power of brand marketing and how they turned to TikTok to keep the recruitment drive strong.
TravelBoom attended the renowned Hunter Hotel Conference in Atlanta this month and uncovered several key insights that will help independent hoteliers and vacation rental managers improve their relationship with investors and tackle the key concerns of the hotel industry’s financial backers.
Raffles Hotels & Resorts unveiled Retreat by Raffles, a new concept for immersive well-being available in select locations across the luxury brand.
On this episode of the Hotel Marketing Podcast, we’re sharing five SEO strategies that can be implemented in 2023 that deliver results for savvy hoteliers
Ahead of IHTF 2023, we speak to the presenters, panelists and sponsors to get the insight on the content that will be shared and the key trends hot on hospitality lips. In this episode we speak to Dhiraj Singh from Canary Technologies and discuss how security is embedded within the guest journey but the challenges hoteliers face in realising the benefits.
Over the next ten years, we are likely to see change on a scale not witnessed since the Industrial Revolution. From NFT loyalty programs to self-driving cabs, from adaptive travel policies to flying taxi hubs, the era ahead will be both exhilarating and challenging to navigate.
Today we have a pretty interesting, and pretty scary episode. OpenAI’s ChatGPT has been hitting the world by storm since it’s launch in late November 2022 and the ramifications to marketers are well... profound. We’re going to dive into the ins and outs of what ChatGPT is and what we all need to know so hoteliers can adapt and make the most of this groundbreaking technology.
We speak to Joost Doevendans, Head of Sales, Proposales to learn how RFPs are evolving and how much of the MICE market has returned.
In this episode of the Hotel Marketing Podcast, we are going to tackle what may very likely be the biggest change to website development since the content management system. We’re talking about headless websites.
In this episode of the podcast we are diving into the world of email marketing and looking at the top 5 email marketing trends for 2023.
So what does it take to actually work smarter and not harder? What advice can be given to hoteliers that also want to work smarter and not harder? Take a listen to hear Atrium’s answers along with what it takes to truly live out your company’s core values.
On this episode of the Hotel Marketing Podcast Short Fuze I’m going share exactly what you will need to do to make sure the data you’re using to make decisions is correct and can be trusted.
Charlie Bacharach, Vice President, Worldwide Sales, Travel Leaders Corporate, part of Internova Travel Group, sits down with Debbie Iannaci, head of GBTA Communications and Research during the 2022 GBTA Convention to share his perspective on the latest business travel trends based on recent booking patterns, the biggest issues for corporate travel managers, and the role sustainability is playing in shaping the focus for corporate travel stakeholders.
In this episode of Amadeus Travel Tech Talk, we explore the state of business travel. We also discuss the value of collaboration using the example of the partnership between GEBTA (Guild of European Business Travel Agencies) and Amadeus.